Confused person

“Premium Data” Is Losing Meaning At T-Mobile

For a while now, Verizon and AT&T have used the phrase “Premium Data” to refer to allotments of especially high-priority data. Subscribers with Premium Data may experience better speeds than other network users during periods of congestion.

In the last month, T-Mobile has started using the phrase “Premium Data” as well. If you go to T-Mobile’s primary page listing the carrier’s plans, you’ll find a table that lists the allotments of premium data on different plans:

Common sense might lead you to think “Premium Data” means the same thing regardless of what plan the Premium Data is attached to. That’s not the case.

Before T-Mobile started using the phrase Premium Data, the company made it clear that the Essentials plan had lower priority data than Magenta plans. The image below comes from T-Mobile’s old plans page:

Screenshot showing Essentials customers may experience slower speeds during congestion

While T-Mobile updated how plans appear on its website, it doesn’t look like the underlying characteristics of the Essentials plan changed. The plans page still has a disclosure explaining that Essentials customers have lower priority than Magenta customers:

Essentials customers may notice speeds lower than other customers and further reduction if using >50GB/mo., due to data prioritization.

QCI values indicate how traffic is prioritized on LTE networks. In 2020, I found the Essentials plan had a QCI of 7 while the Magenta plan had a QCI of 6 (indicating that the Magenta subscribers have higher-priority data than Essentials subscribers). Once T-Mobile started saying Essentials customers have Premium Data, I ran another QCI test on the plan. I still found a QCI of 7.

Test result showing a QCI of 7

Until recently, T-Mobile did a better job disclosing prioritization policies than the other major networks.1 T-Mobile is taking a step back by suggesting the Essentials plan has Premium Data.

As far as I know, Verizon and AT&T only use the phrase “Premium Data” to mean something like: “data prioritized ahead of the data used by a substantial portion of our other customers.” If my understanding of data prioritization on T-Mobile’s network is accurate, Essentials customers receive priority on-par with or worse than most T-Mobile Prepaid, Metro, and Mint Mobile subscribers.

While Essentials subscribers aren’t truly last in line, only a tiny fraction of T-Mobile subscribers have lower priority (e.g., some ultra-heavy data users and people on hotspot connections). It’s silly to call data “premium” when indicating something like: “data that’s not absolutely the lowest priority in the queue.”

As I’ve argued before, consumers ought to have access to better information about prioritization and congestion. The way T-Mobile is using the phrase “Premium Data” is going leave consumers confused. For what it’s worth, I don’t mean to suggest T-Mobile is intentionally hoping to mislead consumers about data priority on the Essentials plan. T-Mobile may have made an honest mistake when coming up with the latest iteration of its plans page.


Hat tip to Stetson Doggett for drawing my attention to this topic.

Crystal ball

Prediction: Verizon Will Offer C-Band Service To Everyone

Verizon won a bunch of spectrum in the recent C-Band Auction. That spectrum will be deployed over the next few years and will soon form a core part of Verizon’s network.

Eli Blumenthal, a reporter for CNET, recently shared this tweet:

I’m betting Verizon won’t stick to this policy over the long term. The new C-band spectrum is going to be extremely useful for Verizon when managing performance on its capacity-constrained network. If Verizon artificially limits C-band access to a minority of its customers, the company won’t be able to use the spectrum as efficiently as possible.

While I expect limiting C-band access will eventually become costly for Verizon, it’s not too costly yet. There are two main reasons:

  1. C-band spectrum will take a while to deploy (much of the spectrum won’t even be available to Verizon until 2023).
  2. At the moment, C-band is only supported by a handful of top-of-the-line phones. People with new, fancy phones almost certainly subscribe to Verizon’s premium plans at a disproportionate rate.

The situation will change as more C-band spectrum is deployed and C-band compatibility becomes a standard feature on nearly all phones. As that happens, I expect Verizon will open up C-band access to almost all of its direct subscribers as well as subscribers with Verizon’s flanker brands and Verizon-powered MVNOs.

Handshake

Dish Plans To Acquire Republic Wireless

Today, Dish announced plans to acquire Republic Wireless and its roughly 200,000 customers. The deal is expected to close in the second quarter of this year.

According to Dish’s press release, Republic Wireless customers won’t see any immediate changes or need to take any immediate action. I’m unsure what the outlook is for the future. Dish has already been explaining substantial churn in Boost subscribers it acquired as “shedding unprofitable customers.” We may see something similar happen as Dish takes control of the Republic Wireless customer base. Dish may also run into some troubles handling some Republic Wireless customers if T-Mobile sticks with its plan to shut down the Sprint CDMA network near the beginning of next year.

pinocchio shadow

“Un-Carrier” T-Mobile Doubles Down On Bullshit

Last week, a Verizon Twitter account suggested that some users may want to turn off 5G to preserve battery life. T-Mobile jumped on the opportunity to make fun of its competitor’s advice in a series of tweets.

On Thursday, I shared a blog post pointing out that T-Mobile’s website made the same suggestion. Here’s a snap from an archived version of a T-Mobile support page for the S20 Ultra 5G:1

Screenshot showing T-Mobile suggesting to turn off 5G to save battery life

After my post came out, PCMag and The Verge picked up on the story. T-Mobile then edited a whole bunch of pages to remove advice about switching down to 2G. Here’s what the page for the S20 Ultra 5G looks like now:

Support page screenshot that no longer includes a suggestion to turn off 5G

The suggestion to turn off 5G has been replaced with “Turn on Airplane Mode if traveling to an area without mobile signal or Wi-Fi.”

Un-Carrier?

T-Mobile has tried to brand itself as the un-carrier. T-Mobile wants people to believe it’s a company that offers a more honest and consumer-friendly phone service than competitors offer.

T-Mobile’s handling of this situation doesn’t match the un-carrier ethos. A high-integrity company that cares about making a marketplace better for consumers would have owned up to its mistake. T-Mobile could have issued a mea culpa. Short of that, T-Mobile could have silently walked away from the situation. Instead, T-Mobile took a low-integrity path and tried to bury the evidence of its hypocrisy.

battery life representation

Transparency & Hypocrisy

On Sunday, the following tweet was shared by the Twitter account for Verizon’s customer support:

Verizon 5G battery life tweet

Customers that follow this advice will effectively be turning off 5G service. People on Twitter were quick to dunk on Verizon for running a marketing campaign about the benefits of 5G while simultaneously suggesting that some subscribers might want to turn off 5G service.

Hypocrisy

By Monday, a bunch of tech journalists had picked up the story. While Verizon deleted its tweet, many competing carriers posted screenshots or linked to news stories about Verizon’s gaffe:

Gizmodo ended its coverage of Verizon’s tweet with this line:

See Verizon, transparency isn’t that hard.

What’s going on? Verizon was being transparent. Verizon’s tweet had accurate and potentially useful information.

No one paying close attention to the cellular industry would be surprised that turning off 5G could preserve battery life. While a lot of hype about 5G has highlighted potential power savings, we’ve known that today’s 5G phones aren’t delivering on that potential. Here’s an excerpt from Samsung’s website:

At this time, the 5G networks are only used for data connections, and are not yet capable of carrying phone calls and messages. Your phone will need to maintain a connection to the 3G or LTE network in addition to the 5G network so that phone calls, text messages, and data will be delivered consistently.

Because your phone is connected to multiple networks simultaneously, the battery will drain faster than one would typically expect, and the phone may get warmer than when solely on 3G or LTE.

As the 5G networks grow in capacity and capability, they will be able to handle more of your phone’s functions with less battery drain.

While T-Mobile’s official Twitter account and multiple T-Mobile executives joined the internet pile on against Verizon, T-Mobile made similar suggestions on its own website:

T-Mobile tips for saving battery life

Reflections

Verizon’s customer support was doing something helpful when it let subscribers know about the potential downsides of 5G. I want to encourage rather than discourage that kind of information sharing.

I’m not exactly sure how journalists should strike a balance between calling out bullshit and disincentivizing information sharing. After watching this story play out, I’m inclined to be more thoughtful about the second-order effects of some of my critical takes.

Gavel with money behind it

C-Band Auction Results

The FCC’s C-Band Auction closed in January, but the full results weren’t released until earlier today. Here’s how I described the auction in a previous post:

In the C band auction, about 280 megahertz of spectrum in the 3.7-3.98GHz range was reallocated to cellular companies. Spectrum in this frequency range is particularly appealing to operators of cellular networks. The spectrum offers great characteristics, combining a potential for covering large areas with a potential for delivering fast speeds.

The C-Band Auction had fifty-seven qualified bidders. Twenty-one of the bidders won at least one spectrum license. Here’s a breakdown of the winners (note that Cellco Partnership is Verizon and Little Bear Wireless is Dish):

Bidder Gross Winning BidsLicenses Won
Cellco Partnership$45,454,843,197 3,511
AT&T Spectrum Frontiers LLC$23,406,860,839 1,621
T-Mobile License LLC$9,336,125,147 142
United States Cellular Corporation$1,282,641,542 254
NewLevel II, L.P.$1,277,395,688 10
Canopy Spectrum, LLC$197,021,760 84
Widespread Wireless, LLC$64,606,668 14
Cellular South Licenses, LLC$49,850,284 8
Pioneer Telephone Cooperative, Inc.$23,652,000 4
Carolina West Wireless, Inc.$18,565,480 7
Nex-Tech Wireless, L.L.C.$12,164,043 5
East Kentucky Network, LLC$8,675,753 1
Horry Telephone Cooperative, Inc.$7,638,336 3
Smith Bagley, Inc.$6,635,510 4
Nsight Spectrum, LLC$5,424,123 3
Agri-Valley Communications, Inc.$4,915,460 2
LICT Wireless Broadband Company, LLC$4,267,485 5
Union Telephone Company$3,123,600 2
Little Bear Wireless L.L.C.$2,510,020 1
Grand River Communications, Inc.$1,590,200 2
Granite Wireless LLC$170,510 1

Verizon spent a bit more than some analysts expected. Interestingly, Dish barely spent anything. While Comcast and Charter registered to participate jointly as C&C Wireless Holding Company, they did not win any licenses.

The full results can be explored in the FCC’s Public Reporting System.

Traffic jam

T-Mobile Will Increase Premium Data Allowances. It’s Bad News For Most Subscribers.

T-Mobile just announced a handful of upcoming changes to a few of its unlimited plans. Journalists covering the news are praising the carrier’s decision to offer unlimited Premium Data on the Magenta MAX plan. I think these journalists are falling victim to the bullshit T-Mobile filled its press release with:

Legacy smartphone plans are built for lower capacity 4G LTE networks, so Verizon, AT&T and even T-Mobile’s unlimited plans allow providers to lower your network priority if you’ve used a massive amount of data, which means that you might hit speed bumps if the network gets congested. Verizon and AT&T market this as ‘Premium Data’ and give most customers 50GB. But, there’s nothing premium about paying more for fast 5G that’s only in ‘some parts of some cities.’* Now we’re in the 5G era, and T-Mobile has lit up the highest-capacity 5G network available — a network so powerful it can start unleashing the power of 5G to deliver unlimited Premium Data.

Let’s unpack that.

First, T-Mobile is giving way too much credit to 5G. Most of T-Mobile’s customers don’t even have 5G-compatible phones. Premium Data is still available to customers limited to 4G connections.

Second, deprioritizing ultra-heavy data users is a pretty efficient way for network operators to manage resources. Under the usual 50GB-ish per month thresholds, only ~1% of unlimited plan subscribers use enough data to get deprioritized. Users that T-Mobile deprioritizes will experience slower speeds when network resources are under heavy demand. However, deprioritized users can still experience normal speeds when networks aren’t under a heavy load. According to T-Mobile’s own website, deprioritization usually doesn’t have practical consequences (emphasis mine):

Where the network is lightly loaded in relation to available capacity, a customer whose data is prioritized higher than other traffic will notice little, if any, effect from having higher priority. This will be the case in the vast majority of times and locations.

I guess you could say T-Mobile’s Premium Data is only useful in “some parts of some cities.”

The utility of Premium Data hinges on how much Premium Data is being used by other network users. By including unlimited Premium Data with the Magenta MAX plan, T-Mobile is slightly degrading service quality for tens of millions of users in order to improve service for a tiny fraction of the company’s heaviest data users. In my view, it’s a bad tradeoff from a network management perspective. T-Mobile is choosing to make the tradeoff because it gives the company a new perk to advertise on its most premium plan.

Abstract icon representing the idea of a refresh or an update

T-Mobile To Update Unlimited Plans

On February 24, T-Mobile will update its Magenta and Magenta Plus plans. While the Magenta plan will keep its current name, T-Mobile will rename the Magenta Plus plan “Magenta MAX”.

High-priority data

Currently, customers on the Magenta and Magenta Plus plan get 50GB per month of high-priority data. Soon, the allotment will double to 100GB for Magenta subscribers. Magenta MAX subscribers will have limits dropped entirely and will receive unlimited high-priority data. For a while now, Verizon and AT&T have been referring to high-priority data as “Premium Data”. It looks like T-Mobile is about to follow suit with the same terminology.

Hotspot allowances

The hotspot/tethering allotment on the Magenta plan is moving up from 3GB per month to 5GB per month. On the Magenta Plus/MAX plan, the allotment is doubling from 20GB to 40GB.

Netflix for single-line plans

Until now, T-Mobile has only offered free access to Netflix for subscribers with family plans. Once the plan updates go live, T-Mobile will start offering Netflix to single-line subscribers as well.

Up arrows indicating improvements

Visible Party Pay Improvements

Visible, a flanker brand of Verizon, offers just one plan: unlimited minutes, texts, and data for a base price of $40 per month. In 2019, Visible launched a feature called Party Pay. With Party Pay, customers can join together in parties to get lower rates:

  • 2-line party – $35 per line each month
  • 3-line party – $30 per line each month
  • 4-line party – $25 per line each month

Unlike conventional family plans, Visible bills each member of a party separately. Additionally, Visible doesn’t try to limit parties to family members. Visible subscribers are allowed to form parties with strangers and over the internet.

Previously, Visible capped parties at a maximum size of four people. Today, Visible dropped that cap. It’s a great change. Managing a Party Pay group used to be clunky. If one person dropped out of a full Party Pay group, the remaining members would have to either pay more or scramble to quickly re-fill the party. Now, large parties can be formed online. If someone drops out of a party, monthly prices for those left in the party won’t change as long as at least four lines remain.

I might start my own Party Pay group that’s open to anyone, but if you’re looking for a group now, consider joining this big one that’s actively seeking members.

Other changes at Visible

Visible recently released a handful of other updates:

  • e-SIM is now supported for subscribers with compatible iPhones.
  • Visible brought back a referral program. If you refer a friend, you get a month of service for only $5.
  • Calls from the U.S. to Mexico, Canada, the Virgin Islands, and Puerto Rico are now free.
  • Visible launched a new community forum platform.
Woman holding cell phone

US Mobile’s Plans Get Even Better

In October, US Mobile launched two plans that I thought were some of the best bargains on the market. Both plans included unlimited minutes and texts. At the time the plans were launched, a $30 per month plan included 10GB of data each month, and a $15 per month plan included 2.5GB of data each month.

In December, U.S. Mobile sweetened the deal. Without raising prices, U.S. Mobile boosted the data allotment on the $15 plan to 3.5GB and the allotment on the $30 plan to 30GB.

Today, U.S. Mobile is at it again. The $15 plan now has a data allotment of 5GB. Two amazing new plans are also available:

  • 12GB – $20 per month
  • 18GB – $25 per month

While US Mobile’s prices are outstanding, potential customers should know that US Mobile tends to have higher fees than most low-cost carriers. After taxes and fees, the final cost of these US Mobile plans will usually come out about $5 per month higher than the plans’ base prices.

The plans are available over either Verizon’s network (“Super LTE” in US Mobile’s words) or T-Mobile’s network (“GSM LTE”). You can find more details about the plans on US Mobile’s website.