Tag: Mint Mobile

Mint Mobile Giving Unlimited Data To All Subscribers

Christian 1 Comment

The MVNO Mint Mobile is temporarily offering all subscribers unlimited data at no charge. Here’s an excerpt from an email I just received:

Starting on 3-15-20 through 4-14-20, Mint Mobile will be providing all current and new customers with FREE unlimited high-speed data add-ons.

Further details

Like many other carriers, Mint Mobile is making changes in its policies in response to the coronavirus. Mint’s subscribers can take advantage of Mint’s new policy by adding data to their plans in 3GB chunks. Subscribers will need to use up most of their add-on data before they’re eligible for additional add-ons:1

95% of data add-on must be used prior to adding an additional data add-on
Data add-ons can be processed from the Mint Mobile app or through Mint Mobile’s online account system. Subscribers’ credit cards will temporarily be charged for add-on data, but Mint will quickly refund the charges.

It looks like even new customers will be eligible for unlimited data.2

Mint Mobile’s Super Bowl Promo: A Retrospective

Christian

During the Super Bowl, Mint Mobile was offering new customers three months of free service. In my earlier post about the promotion, I said that I thought the deal wouldn’t have any serious catches or gotchas that made it less appealing. Sure enough, that’s how things panned out. I really appreciate that Mint Mobile doesn’t engage in gimmicks to nickel-and-dime its customers.

As expected, new customers were able to get free service, a free SIM card, and free shipping:

Mint Checkout

Before the promotion launched, I wondered whether Mint Mobile would try to push people into plans that renewed automatically. I’m happy with the approach Mint took. On the checkout page for the promotion, Mint conspicuously featured details about its auto recharge program. While the auto recharge box was checked by default, the program was clearly explained, and the box was easy to uncheck:

Mint Mobile Auto Recharge

Promotion duration

In my last post, I wrote:

It sounds like the promotion will last for something like 3-5 hours. Mint is suggesting that the promotion will end when the final whistle blows at the end of the Superbowl (though I won’t be shocked if the promotion stays available for a bit longer).

Sure enough, Mint extended the promotion. Here’s a screenshot from Mint’s website last night:

When I checked Mint’s website shortly after midnight on the West Coast, the promotion looked like it was still running. When I checked Mint’s website this morning, the promotion was over.

Ryan Reynolds Acquires An Ownership Stake In Mint Mobile

Christian

Actor Ryan Reynolds recently announced that he has acquired an ownership stake in Mint Mobile. I expect that Reynolds only owns a part of Mint Mobile rather than the entire company, but I’m not entirely sure. In many places, Reynolds is described as the owner of Mint Mobile in a way that doesn’t seem incompatible with him having complete or near-complete ownership of the company.

From Reynolds’ Twitter bio:

Reynold's Twitter Bio Screenshot

From Reynolds’ tweet announcing involvement with Mint:

Ryan Reynolds tweet screenshot

From a banner on Mint’s website:

Image from Mint Mobile's website

However, Mint Mobile’s press release makes it sound like Reynolds only acquired partial ownership:

Mint Mobile, the wireless company offering carrier-grade service for a fraction of the cost, today announced actor, writer, producer and mobile phone enthusiast Ryan Reynolds has purchased an ownership stake in the company.

The press release suggests that Reynolds will become involved with Mint’s marketing and communications efforts. I’d love to see Mint come up with ads similar to this one that Reynolds used to promote his gin brand: