Car side-view mirror looking back on a highway

Mint’s 25 Years For $2,500 Promo In Retrospect

Yesterday, Mint Mobile ran a one-day promotion offering 25 years of service for an upfront payment of $2,500. In my previous blog post, I argued it wasn’t a good deal. I stand by that. However, part of my post didn’t hold up well:

I won’t be surprised if people who buy the 25-year plan eventually get bought out early. I also won’t be surprised if no one buys the plan and we never figure out what might have happened.
I missed the mark. Here’s a tweet from this morning:

I don’t think Mint’s finance guys are actually mad at Ryan Reynolds. If they are mad, Mint might want to find new finance guys.

When I wrote my blog post yesterday, I hadn’t seen a disclosure Mint made acknowledging that the allegedly 25-year plans might involve early terminations and buyouts:

Pricing, terms, and conditions (including all Terms & Conditions listed here) are subject to change and may be modified or terminated at any time without notice, unlike Bobby’s other deal. Mint Mobile reserves the right to buy back The Bobby Bonilla Plan under certain conditions. But we’re mostly just impressed that you’re interested, honestly.

It’ll be interesting to see what happens.